Build a Pool
Building a pool means defining the creators you want to find. Add criteria, choose how creators must match them, and let Fohr find everyone who qualifies.
Before you start
Sign in as an admin, open Pool, and learn what a pool, a lane, and a criterion are.
How to build a pool
These steps show one way to build a pool. You can return to any step and adjust your criteria later.
Create a pool
On the Talent Pools list, choose a brand from the Brand selector. The new pool belongs to this brand, and you cannot change the brand later.
Select New pool. The editor opens with no creators and the message No creators yet.
Name the pool
Select Name this Pool, enter a name, and press Enter. Choose a name that describes the creators you want to find, such as their profession and market. Your teammates see this name on the Talent Pools list.
Fohr saves the pool on your first edit. After it saves, the pool gets its own address, and Use this Pool and Pool actions appear in the top bar.
Add the first criterion
In the side panel, select Add criteria and choose a criterion. Complete the dialog and select Apply.
The side panel then shows Looking for creators who: followed by your criterion, and the matching creators fill the results. For details about each criterion and its options, see Pool Criteria.
Save your changes
Select Save to keep your changes. The top bar shows Unsaved changes until you save. Save again after each set of changes you want to keep. If Save is dimmed, there are no unsaved changes.
If you try to leave with unsaved changes, Fohr asks Leave without saving? Select Keep editing to stay, or Leave to discard your changes.
Choose how the values match
When a criterion holds several values, use the selector that reads any of to choose how a creator has to match them.
| Choice | Choose it when |
|---|---|
| any of | A creator needs to match at least one value. Use it for interchangeable options, such as several cities. |
| all of | A creator needs to match every value, such as two topics. |
| none of | You want to excludeA creator you exclude stays out of the pool, even when they match every criterion. creators who match any of the values, such as a brand they have worked with. |
Add more criteria to narrow the lane
Select Add criteria for each additional condition a creator has to meet. Every criterion in a laneOne complete definition of the creators you want. A creator must match every criterion in the lane. has to match, so adding criteria narrows the results.
The following controls help you adjust your criteria and step back:
| Control | What it does |
|---|---|
| The x on a value | Removes that value from the criterion. |
| Remove criteria | Removes the whole criterion. |
| Clear all criteria | Removes every criterion from the laneOne complete definition of the creators you want. A creator must match every criterion in the lane.. |
| Undo and Redo | Undo reverses your last change to the criteria. Redo restores it. |
| View settings | Changes how the results look, with no effect on who is in the pool. See View settings. |
Your pool now lists every creator who matches. Curate the results next, or send the pool to your team.
Troubleshooting
The following questions come up when you build a pool:
Apply is disabled #
The dialog still needs a value. Read its footer, which names the missing piece, for example Add a term to continue in Keywords and Pick at least one event to continue in Life eventA milestone a creator announced publicly in a post, such as a new home or a graduation..
The pool shows no creators #
Every criterion in a laneOne complete definition of the creators you want. A creator must match every criterion in the lane. has to match, and a criterion set to all of with several values narrows the lane the most. Remove a criterion or switch all of to any of, and the creators return.
A creator you expect is missing #
Someone may have excludedA creator you exclude stays out of the pool, even when they match every criterion. the creator from this pool. Select the excluded link in the side panel to open Excluded creators, then select Bring back to restore them. See Shortlist and Exclude Creators.
The creator may also have stopped matching your criteria. See Why pool results change.
Your criteria are missing after you leave the pool #
Fohr discards unsaved changes when you select Leave in the Leave without saving? window. Add the criteria again, and select Save to keep them.
Related articles
Pool
How Pool works, from pools and lanesOne complete definition of the creators you want. A creator must match every criterion in the lane. to the shortlistA creator you shortlist stays in the pool, even when they stop matching your criteria. and the override rules.
Pool Criteria
Every criterion you can add to a pool, with the options each one offers.
Expand a Pool with Lanes
Add, compare, and hide lanesOne complete definition of the creators you want. A creator must match every criterion in the lane. to widen a pool without losing the first definition.
Shortlist and Exclude Creators
ShortlistA creator you shortlist stays in the pool, even when they stop matching your criteria. and excludeA creator you exclude stays out of the pool, even when they match every criterion. creators, undo either one, and act on several at once.